The Demo Reel
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One of the most important tasks you will undertake in your job search is the creation of a demo reel. A demo reel is your audio and visual calling card. It tells the potential client or employer about your skills in just a few short minutes of viewing time.What you present and how you present it will reflect directly on you and may potentially affect whether you get work or not.
A demo reel is simply that - a demonstration of your skills and expertise related to whatever job you are trying to land. A "reel" may take one of several forms. The content may be audio only if you are working in that medium. It may be film and video based. Or, it may contain examples of multimedia and web based design efforts. Some demo reels are hosted on a web site. Others are burned as CD ROMs or DVDs.What ever format you choose take a proactive stance and make the demo reel sing praises about your expertise.
So You're a Web Designer?
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Are you hesitant to tell friends or family that you design web sites for a living? After all, when you first informed aunt Janet about your job didn't she say, "That's nice dear. Did you know that your little cousin Thomas designed a web site for his class project? He had so much fun." The late comic Rodney Dangerfield's lament "I don't get no respect," might be the mantra for many web designers.
The idea that websites are easily constructed by any Dick or Jane, is one misconception some potential clients have. After all, why should anyone pay $20.00 an hour, or more, when a family friend can do the project for half that - or better yet, free?
What Do Media Designers Earn?
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A spring graduation brings an end to academic study and the seeking of a professional career for many of our readers.
A recent Career Builder survey, "Life at Work 2004," was conducted from February 17 to February 29, 2004 in which more than 230 hiring managers were surveyed.If you are among the 1.2 million students expected to graduate in 2004, the news is good. Nearly 24 percent of of those surveyed indicated they plan to hire 11.2 percent more new college graduates from the Class of 2004, at increased salaries, than hired from the Class of 2003.
Outsourcing Production Services
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Many companies with in-house media staff will outsource production work to individuals or smaller agencies with specialized services such as animation or 3D computer graphics. Outsourcing is the transfer or delegation of a particular project or task to an external service provider.
A company that looks for an outside source will:
- Check the outsource's background and experience of all who will be working on an assigned project.
- Inquire about the history of the outsource's track record regarding production and service.
- Check on what the potential outsource does best - i.e. animation, 3D graphics, etc.
- Inquire about the outsource's reputation within the field of specialization.
- Determine what savings might be obtained by outsourcing instead of doing work in-house.
- Determine if the company can work comfortably with the outsource.
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